Tag Archives: Branding

What Your Brand Can Learn From My Club Med Ixtapa Vacation

My family and I just return from a Club Med vacation in Ixtapa, Mexico [facebook pics]. We are huge fans of the resort, and the company. Club Med is a successfully international brand because it has shown an uncanny ability to change with the times and stay relevant, without losing its identity or true essence.  [...]

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Are You Ready to Win? Nicki Minaj and Rihanna Show Us How

Y’all know how strongly I believe Fashion and Music are connected.  Like fashion, music helps us express ourselves and provides with creative inspiration as well as motivation.  I know what a struggle these last few days of Holiday shipping can be and understand the stress and pressure you are under.  Keep pushing….you are almost there.  [...]

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How the Digital World is Changing Licensing Forever – #LX11 Licensing International Expo

Did you know that e-commerce tripled in 2011 and is projected to grow to 200 Billion dollars in 2012?  Or that the number of people buying with their mobile devices grows exponentially every month? Studies show that if people watch content on-line, they are predisposed to buy online; if people watch content on their mobile devices, [...]

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